Aveeno Baby Expands its Sensitive Skin Care portfolio, Launches New Daily Moisture Hydrating Facial Gel Cream especially designed for baby’s face
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National, 01st March 2025: A baby’s skin is delicate and requires gentle, effective hydration to stay soft and healthy. Aveeno Baby has expanded its product portfolio with the launch of its new Daily Moisture Hydrating Facial Gel Cream. Aveeno Baby Facial Gel Cream is designed with a unique light texture that absorbs effortlessly, providing 24-hour moisturization without any sticky residue. Enriched with triple oat extract and avocado oil, this paediatrician-recommended formula helps soothe, nourish, and protect baby’s sensitive facial skin.
A baby’s skin absorbs water faster than adult skin, but also loses it more quickly as their skin barrier is still developing, which means it’s less effective at retaining moisture A baby’s face tends to be ‘more’ hydrated than the rest of their body, but because the facial skin is thinner and more delicate, making it more prone to moisture loss, which often leads parents to focus more on moisturizing the face compared to other areas.
Sensitive skin conditions like Atopic Dermatitis in babies are becoming increasingly common in India, necessitating a deeper understanding of this condition. Approximately 60% of children with atopic dermatitis develop symptoms within the first year of life, and 90% show signs by the age of five. Baby eczema can affect any part of a baby’s skin; however, the face is one of the most commonly affected areas in infants. Due to the delicate skin on the face, babies with eczema often experience rashes primarily on their cheeks, chin, and around the mouth. Given India’s harsh weather conditions, a baby’s face is also exposed to the external environment and allergens, necessitating special care. Due to their delicate nature, a baby’s face often requires extra attention to keep it hydrated.
With the power of oats, Aveeno Baby Daily Moisture Hydrating Facial Gel Cream provides proper hydration and the use of clinically tested, gentle formulations which can help manage and prevent skin irritations in infants.
Aveeno Baby Daily Moisture Hydrating Facial Gel Cream is available in 60g pack size at MRP of ₹999. It is available for consumers to pick from the shelf from stores across modern trade outlets, general trade and e-commerce platforms.
Give your little one’s face the best care with Aveeno Baby Daily Moisture Hydrating Facial Gel Cream—a gentle yet powerful moisturizer designed for soft, healthy skin every day.